Skip to content

Licence-first. No booking fee, no cut.

Pay per tour, per tour director, or one licence for your whole company. Guests pay you directly, so our price never grows with your sales.

Online checkout is paused. Book a demo or email hello@mytourplatform.com, and we agree your licence and how you pay.

A

Per-tour licence

£35 a tour

For each tour that runs. For seasonal operators, or a first live group.

  • Your first tour is free
  • Tour director platform and the MyTour guest app
  • Hotel, driver, group leader and chaperone portals
  • Support inbox and data export
  • My Tour Platform branding

B

TD seat

£390 a year

Per tour director, unlimited tours. One payment a year; it does not renew by itself.

Founding pilot: £290 for your first 12 months.

  • Everything in Per-tour, for every tour you run
  • Your logo, colours and app name on the guest app
  • Priority support

C

Operator licence

from£3,000 a year

Up to 100 tours a year. £6,500 up to 300; above that we agree a price.

  • All your tour directors on one licence
  • Company app with several admins
  • Your branding on every tour
  • Onboarding and data import
  • Data export and a read API for company admins
  • A written support response time

D

Enterprise

from£30,000 a year

100 tour director seats included; extra seats £250 a year each. One-off onboarding £5,000.

  • Everything in Operator
  • Onboarding covers data import, branding and training
  • A named support contact
  • Data processing agreement negotiated with you, with a right to audit
  • Dedicated hosting and an uptime SLA: scoped on request

What counts as a tour that runs

A tour counts once, however many days it lasts, when its first day has passed and at least one guest has signed in to MyTour for it.

Templates, practice tours and tours cancelled before they start never count.

You use one tour credit when you create a tour. If that tour never runs, we give the credit back.

What each licence includes

IncludedAPer-tourBTD seatCOperatorDEnterprise
Tour director platform and MyTour guest app
Hotel, driver, group leader and chaperone portals
Support inbox and data export
ToursPer tourUnlimitedBy volumeUnlimited
Your logo, colours and app name
Priority support
Company app with several admins
Onboarding and data importEnterprise: £5,000 one-off, includes training
Read API for company admins
Written support response time
Named support contact
Negotiated data processing agreement and right to audit
Dedicated hosting and uptime SLANot offered today; scoped on requestOn request

Already with us?

A Season Pass or tour credits bought before 9 November 2026 stay exactly as they are: the same price, the same end date, the same tours.

Tour credits still never expire, and each one still covers one tour. When a Season Pass ends, you choose a licence here.

Prices are in pounds sterling (GBP). No VAT is charged: Aurea Futura LTD is not VAT registered.

Guests pay you in person, by your own card terminal or cash. No guest money moves through My Tour Platform.

Full terms are in the Membership Agreement and the Terms & Conditions.